a patient-centered approach to engagement

About Us

Relatient is passionate about assisting healthcare organizations with patient-centered engagement. By helping organizations automate patient-centered outreach and messaging, we help practices, hospitals and health systems facilitate more compliant, and ultimately healthier, patient populations.

The old methods of patient engagement are well intentioned but ineffective because they overlook a key element: the patient. It’s not enough to push patients to a portal or an app. Patient engagement must be designed with the patient at the center, with the patient driving the solutions.

As reimbursement models continue to shift toward outcomes-based medicine, the need for improved patient compliance increases. We all see that reality. The question is, how will your organization meet that need? We’re here to help.

Instead of inviting patients to information and services, why not push the information and services relevant to them, as they need it and in ways which they can quickly respond to it? A patient-centered approach to engagement not only improves outcomes, it improves patient satisfaction.

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Relatient Facts

  • Multi-Location Management
  • 2-9% average customer no-show rate, depending on specialty and patient demographic
  • 80+ million patient messages in 2018
  • Unlimited Email, Voice and Text outreach
  • TCPA compliant platform
  • Single Sign-On compatible

Patient-Centered

adjective
respectful and responsive to individual patient preferences, needs, and values.

~

No passwords or usernames

We verify your patients first so they don't have to do the work.

No app or portal

Instead of asking patients to download an app or log in to a portal, we deliver the right message at the right time.

Communicate like a person

Phone, email and text. Relatient uses all three communication modalities as needed.

Our Story

Cell phones have changed almost every aspect our lives: how we work, shop, play, talk, get around, record memories. And yet, when it comes to most doctor’s offices, it’s as if nothing has changed.

It’s not that healthcare is shy of technology, it’s that we started with technology as a solution before understanding patient behaviors and needs. Patient Portals are ubiquitous… but why did we all think that was the way to go?

“The other night I logged into my family portal to see if my mother uploaded her famous recipe,” said no one ever. Millions of dollars have been spent on patient portals that only 29% of patients sign up for, let alone use. Meanwhile, 95% of people carry a mobile phone – at their side all day, every day.

But do you know how they use those phones? The number one phone app in use today is not Angry Birds, Facebook, SnapChat, email, voice or the Internet. It’s text (SMS). Patients carry the World Wide Web in their pocket but go days without opening a browser. Only 20% of emails are ever opened, but 99% of text messages are read. Texting is the preferred method of communication by far and you don’t even need a smart phone.

However, text isn’t the only answer — people communicate with each other via email and phone, too. Some modes are more effective than others, depending on content and context, but they work best together.

What if we communicated with patients the way they prefer? What if they didn’t need a username, password or app? That was our epiphany. Instead of asking patients to come to us, we focus on bringing the information to them.

It’s what we call Patient-Centered Engagement. And it’s changing the way healthcare providers think about communication.

“It’s not that Healthcare is shy of technology. It’s that we started with technology as a solution before understanding patient behaviors and needs.”

  • Patient Portal Adoption 29% 29%
  • Provider App Usage 2% 2%
  • Emails Read 20% 20%
  • Voice Mails Listened To 20% 20%
  • Text Messages Read 98% 98%

“What if we communicated with patients the way they prefer? What if they didn’t need a username, password or app? That was our epiphany.”